Drew Estate Announces Updated Liga Privada Papas Fritas Packaging

Miami, FL – Drew Estate announced today that they would begin offering their Liga
Privada Papas Fritas cigar in a newly designed 50-count box. These new boxes will
replace the 4-count tins / 28-count boxes that the Papas Fritas line is currently
offered in and will, as a result, reduce the single cigar retail price to $5.25 MSRP
from it’s current price of $6.40.

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When reached for comment, Drew Estate President Michael Cellucci stated that,
“Papas Fritas has been a good choice for any Liga Privada fan looking for a short
smoke. We needed something for fans of Papas Fritas who already had plenty of tins
and wanted a better value, so now we’re offering the cigar with no tin. The tins will
now become a collector’s item and the Papas Fritas will be a little more budget
friendly. It’s a win-win.”

The Papas Fritas is part of Drew Estate’s Liga Privada Unico Serie, which features
unique blends within the Liga Privada brand family. The Papas Fritas utilizes a
Connecticut Broadleaf Maduro wrapper, Brazilian Mata Fina binder, and Nicaraguan
and Honduran filler tobaccos. The small 4.5” x 44 cigar sports Drew Estate’s
signature fantail and is the perfect choice for cigar smokers who are looking for a
short escape.

Look for the new packaging to begin shipping to Drew Diplomat Retailer Program
accounts nationwide beginning in the next few weeks. Retailers who participate in
the Drew Diplomat Retailer Program [DDRP] are given priority allocations on new
cigar releases, limited editions, and commemorative cigars and products. DDRP
retailers are also granted access to Drew Estate’s boutique brands, including Liga
Privada and Herrera Estelí. In addition, DDRP retailers receive seasonal releases and
receive priority incentives for in-store events and promotions.